New Era in Real Estate: As of 2025, a major shift has occurred in Turkey’s real estate industry. With the enforcement of the new Turkish Commercial Code, real estate offices, independent agents, and brokers are no longer allowed to post property listings on social media platforms.
This bold move marks the beginning of a more transparent and regulated era in property transactions across the country.
✅ What Is the Aim of the New Regulation?
The primary goal of this reform is to increase transparency and oversight in the real estate sector, prevent misleading advertisements, and protect consumers from fraudulent listings. In recent years, social media has become a hotbed for unverified property ads, many of which have led to serious cases of misinformation and financial scams.
New Era in Real Estate
Elektronik İlan Doğrulama Sistemi (EİDS) ile Taşınmaz ve Taşıt İlanlarında Güvenlik Düzenlemelerine İlişkin Basın Açıklaması
— T.C. Ticaret Bakanlığı (@ticaret) December 26, 2024
(26.12.2024) pic.twitter.com/cBzzao9Ar6
❗ Why Was This Social Media Ban Implemented?
The Turkish Ministry of Trade introduced this new real estate regulation in response to growing issues, including:
- ❌ Lack of Oversight: Listings shared on personal or corporate social media accounts were not subject to official documentation or scrutiny.
- ❌ Rising Fraud Cases: Fake projects, non-existent listings, and deceptive pricing became widespread, exposing buyers to serious risks.
- ❌ Consumer Protection Gaps: Without regulation, individuals faced property scams with little legal recourse.
📌 Why This Law Matters: Key Benefits of the New System
Under the new law, property listings must be published exclusively on licensed and Ministry-approved digital platforms. This is expected to create a safer, more reliable ecosystem for buyers, sellers, and investors alike.
🔍 What Are the Advantages for Consumers?
- ✅ Secure Transactions: Listings are now verified before publication, drastically reducing the chances of encountering fake or misleading ads.
- ✅ Transparent Pricing: Misleading “clickbait” prices often seen on social media are now being replaced with professional, data-driven valuations.
- ✅ Legal Protection: Buyers and sellers are now covered under official regulatory frameworks, minimizing the risk of legal disputes.
- ✅ Stronger Industry Standards: The new regulation favors legitimate, well-documented real estate professionals, eliminating unfair competition.
💼 Digitalization and Professionalism in the Real Estate Sector
This ban signals a shift toward greater digitalization and professional standards in Turkey’s property market. Social media will now be limited to brand promotion, company news, and marketing, while all property listings must be published through government-authorized portals only.
🏡 Home Fix Is Now on Sahibinden.com – Turkey’s Leading Property Platform!
In line with the new regulation, Home Fix has officially joined Sahibinden.com, one of Turkey’s most trusted and largest real estate listing platforms. In order to operate on this platform, companies must obtain all official real estate licenses issued by the Turkish Ministry of Trade.
This move allows us to offer our clients and valued investors a more transparent, reliable, and commission-free real estate experience. Every listing published under our name is fully verified and legally compliant. There is zero tolerance for misleading information, and severe penalties—such as license revocation—apply for any violations.
New Era in Real Estate
Turkish Citizenship is the Smartest and Easiest Path to a New Life
🛡️ A Safer Environment for Our Customers
At Home Fix, we fully support this legal reform and are committed to upholding consumer safety, investment transparency, and sector integrity. Thanks to these new guidelines, our clients can now buy, sell, or rent with complete confidence and peace of mind.
✨ Follow Us and Let’s Turn Your Dreams into Reality!
Although property listings can no longer be shared on social media, Home Fix will continue to provide the most accurate listings, trusted services, and expert guidance through licensed platforms. Follow our journey and discover a safer way to invest in your future.
